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Adam Cain

VP of Growth Marketing

Updated:

About the Author

Adam Cain has over 15 years of experience in consumer marketing and is currently the VP of Growth Marketing at Power Target LLC, which owns and operates ElectricityRates.com. Adam and his team of energy experts specialize in taking the complexities of the energy industry and distilling them into easy to digest content and experiences to help people understand their options and make the best energy decisions. Adam is a Maryland native and graduated from Towson University. Adam spends most of his free time mountain biking, playing golf and exploring trails with his two rescue dogs.

Credentials

  • B.S. in Business Administration – Towson University
  • 15+ years specializing in digital marketing and customer experience

Latest Content from Adam Cain

  • New Jersey

    The average electricity price in New Jersey is 16.72¢ per kWh which ranks 12th in the United States. New Jersey residents tend to be more energy-efficient, averaging 683 kWh per month. Because of this, they rank in the bottom half of the country when it comes to their average electricity bill, which is $109.54 per month.

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  • Michigan

    Electricity deregulation in Michigan began in 1998 with an electricity restructuring law that would gradually implement deregulation in the state. Starting in 1998, the Michigan Public Services Commission (MPSC) slowly allowed large businesses in certain areas to choose their own retail electricity provider. By 2002, electric supply choice was open to a limited number of residential and small business customers.

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  • Massachusetts

    Massachusetts has the 4th highest average electricity rate in the US at 25.20¢ per kWh, significantly higher than the 13.15¢ national average. Electricity consumption in the state is lower, averaging 602 kWh per month. However, even with this lower consumption, Massachusetts residents still have the 7th highest average electric bill in the nation at $132.18.

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  • Maryland

    If you live in Maryland, you benefit from Energy Choice. This means that you can shop Maryland electricity rates and switch providers. Comparing rates is free and locking in a low fixed rate could mean big savings on your electricity bill.

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  • Illinois

    Illinois is relatively new to energy deregulation and many residents may not even be aware they have a choice in an electricity provider. While residential customers have been able to participate in Energy Choice and compare Illinois electricity rates since 2002, it wasn't until 2007 that major competition started flooding the market when the deregulation transition was finalized. Since then, retail electricity providers have been gaining customers by offering rates much lower than the default utilities.

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